I'm Caroline.

With a diverse career spanning multiple industries, I bring a unique blend of strategic marketing expertise, creative leadership, and production experience to every project.

As Director of Marketing at Toronto Life, I spearheaded the creation, launch, and growth of Toronto Life's flagship event series, including Most Stylish and Most Influential, establishing them as iconic pillars of the brand while driving diversified revenue growth in a rapidly evolving media landscape.

I am also a senior creative producer with hands-on experience in overseeing content creation and production. Most recently I was the Head of Integrated Production at The Bay where I led cross-functional teams in the development and execution of everything from micro budget editorials to multi-million dollar campaigns, ensuring that creative visions were realized with strategic intent and operational efficiency.

I love bringing together strategy and creative vision into an execution that is impactful and drives business results. Most of all I love working with people and having fun while we make something extraordinary together!

What People Say:

“Caroline is an absolute pleasure to work with and wildly brilliant in all she does. As a producer, she is proactive and thoughtful, thinking through all the angles and ensuring no dot goes unconnected. But she also brings an incredible strategic and creative intelligence to her work – she improved every project I worked on with her at The Bay, when I was Director of Content and she was a Producer, not only by ensuring that it was completed on or ahead of schedule at a high level of quality, but by elevating the thinking behind it and pushing it to a better place."

-Malcolm Gilderdale, Director of Content, The Bay